Wednesday, December 25, 2019
Incredible Facts About Term Paper
Incredible Facts About Term Paper Our experienced academic writing experts will supply you with quality assured writing help for many of your term paper requirements. Seasoned writers are some of the the very best term paper writers. Experienced term paper writers are affordable and they are able to help you acquire the information that you require for your topic. You need to have a thorough understanding of the way to compose a term paper to impress teachers and earn the grades you have earned. Even should you not detect considerably about an expression paper question, it's possible to even now request your psyche to determine the most plausible respond to. It's also vital to know all the steps and guidelines necessary for term paper writing. The use of the outline is to supply you with a blueprint' of the paper and effortless reference when writing. Our essay writing service was designed to obtain you the additional help you have to have in completing your next paper. Submitting a winning essay is an intricate endeavor. Selecting an essay writer on the internet isn't as expensive as some people today say. Our essay paper writer will allow you to satisfy any deadline however impossible it may appear to you. The Nuiances of Term Paper The price of our customized paper writing services is also dependent on the duration of the assignments and finally the urgency students would want their custom made paper writing services to be accomplished. Often, it is quite a bit more advisable to use term paper writing services. When you purchase a research paper from a business, you wish to make sure you're getting the amount of consumer service you have earned. Our term paper writing service enables customers to select the writer they wish to work with based on their abilities and assignment requirements. The Secret to Term Paper No w different people can highlight unique factors that produce a dissertation striking. Our experts are extremely experienced in their fields, so that you may be certain that both you and your professor will love your initial term paper. It's really integral that plagiarism ought to be nullified in any respect expenses. If you're looking for a term paper help, you require an expert researcher who knows the way to meet all the needs of your institution. You may understand how to compose a term paper, acquiring a notion of the outline, but picking a great topic might be challenging. Secondly, a great paper writer needs to be in a position to perform an in depth research that could enable them to give top quality services to the customers. Whether you own a question about our research paper support, need help ordering a research paper, or merely wish to talk with your writer, we're always here to assist you in any way we can. When you select your topic, make certain you choose something which you're interested in. So, a superb term paper is one which has adequate details about it. You must be sure you obtain a great deal and not merely some old, cheap, term papers. Delivering custom term papers isn't that easy. Our college term papers for sale supply you with an excellent deal every moment. It's also vital to make sure that you opt for a term paper service which will satisfy your deadline. The perfect place to hire one is to purchase term papers online from our site. Just take a look at the cost calculator and see for yourself that rates per page are essentially budget-friendly. It is possible to navigate around our purchase page and see the secureness we're providing.
Tuesday, December 17, 2019
Exploring The Lean Training Strategies That Healthcare...
Organizational managers are using lean and other process improvement strategies to address inefficiencies or defects through standard work and employee training (Poksinska, 2010). Employee training is an essential element in the sustainment of process improvements (Dibia et al., 2014). Bertram et al. (2013) defined training as the understanding, abilities, and mindset to learn and address tasks or job duties within the workplace environment. Exploring the lean training strategies that healthcare managers may adopt is the focus of this qualitative exploratory case study. Section 2 encompasses the project plan of the study. The detailed plan includes the purpose statement, role of the researcher, purposive sampling to identify participants, research method, and research design. Ethically conducting research is an important component of any research project. Section 2 also contains the ethical aspect of identifying the target population, participant sampling requirements, data collection instrument, data collection techniques, and data analysis. Research should be reliable and valid. Section 2 contains the process to ensure reliability and validity. Purpose Statement The purpose of this qualitative case study is to explore how healthcare managers successfully implemented lean training strategies to combat escalating costs. The target population will consist of healthcare managers in a single rural care hospital located in Tennessee who have implemented lean training strategiesShow MoreRelated Strategic Analysis of Ryanair Essay4047 Words à |à 17 Pagesenvironment, to identify opportunities and threats it might face, and its strategic capability, to isolate key strengths and any weaknesses that need dealing with. Finally, a SWOT analysis will be carried out to assess the extent to which Ryanairââ¬â¢s strategies are suitable to what is happening in its task environment. Ryanair is Europeââ¬â¢s largest low-fares, no-frills short-haul carrier. The organisation was founded in 1985 as a conventional airline but re-launched itself in 1990/1991 as a low-cost carrierRead MoreStrategic Analysis of No Frills Airline4411 Words à |à 18 Pagesenvironment, to identify opportunities and threats it might face, and its strategic capability, to isolate key strengths and any weaknesses that need dealing with. Finally, a SWOT analysis will be carried out to assess the extent to which Ryanair s strategies are suitable to what is happening in its task environment. Ryanair is Europe s largest low-fares, no-frills short-haul carrier. The organisation was founded in 1985 as a conventional airline but re-launched itself in 1990/1991 as a low-costRead MoreCase Study148348 Words à |à 594 PagesInstructorââ¬â¢s Manual Exploring Strategy Ninth edition Gerry Johnson Richard Whittington Kevan Scholes Steve Pyle For further instructor material please visit: www.pearsoned.co.uk/mystrategylab ISBN: 978-0-273-73557-1 (printed) ISBN: 978-0-273-73552-6 (web) ï £ © Pearson Education Limited 2011 Lecturers adopting the main text are permitted to download and photocopy the manual as required. Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated CompaniesRead MoreMerck Case18783 Words à |à 76 PagesDesign Structure-Based Drug (Rational Drug) Design 6. Merck 7. Managerial Decision Making 8. Decision Making on IT projects 9. Joint Ventures 10. Information Technology and Organization 11. Appendix I - Summary Answers to Questions for Merck - Strategy Operations 12. Appendix II - INDUSTRY AND FIRM BUSINESS DATA 13. Bibliography 2 Introduction: Objective of this Study This case study of Merck was completed under a three year research grant from the Sloan Foundation. The project s purposeRead MoreDell Computer Corporation ââ¬â Strategy and Challenges for the 21st Century16130 Words à |à 65 PagesDELL COMPUTER CORPORATIION | Strategy and Challenges for the 21st Century | | Table of Contents INTRODUCTION 4 1.1PC and Laptops ââ¬â Cash Cow 6 1.2 Storage Solutions - Cash Cow 6 1.3 Servers and Networking - Cash Cows 7 1.4 Services - Dogs 7 1.5 Peripheral - Dogs...................................................................................................7 2. ANSOFFââ¬â¢S GROWTH MATRIX 8 2.1 Market Penetration ..................................................................Read MoreDell Computer Corporation ââ¬â Strategy and Challenges for the 21st Century16121 Words à |à 65 PagesDELL COMPUTER CORPORATIION | Strategy and Challenges for the 21st Century | | Table of Contents INTRODUCTION 4 1.1PC and Laptops ââ¬â Cash Cow 6 1.2 Storage Solutions - Cash Cow 6 1.3 Servers and Networking - Cash Cows 7 1.4 Services - Dogs 7 1.5 Peripheral - Dogs...................................................................................................7 2. ANSOFFââ¬â¢S GROWTH MATRIX 8 2.1 Market Penetration ......................................................Read MoreArticle: Performance Appraisal and Performance Management35812 Words à |à 144 Pagesas advancement in the management field and growing complexity in corporate sectors demand more capable HR, so mare appraisal of employeeââ¬â¢s performance is not sufficient. Employeeââ¬â¢s contribution should be aligned with organizational objectives and strategy. Performance management eliminates the shortcomings of performance appraisal system to the some extent. Keywords: Human resource (HR), HR development, performance appraisal, performance management, performance evaluation. I. INTRODUCTION OrganizationsRead MoreResources Capabilities20336 Words à |à 82 PagesCapability Capabilities in Strategy Formulation Basing Strategy on Resources and Capabilities Resources and Capabilities as Sources of Proï ¬ t l The Resources of the Firm Tangible Resources Intangible Resources Human Resources Analysis to Work: A Practical Guide Step 1 Identify the Key Resources and Capabilities 123 CSAC05 1/13/07 9:21 Page 124 124 PART II THE TOOLS OF STRATEGY ANALYSIS Step 2 Appraising Resources and Capabilities Step 3 Developing Strategy Implications l DevelopingRead MoreCase Study16130 Words à |à 65 PagesOrganizational change 18 Leading change 18 Case study 2: The Institute of Public Health in Ireland 19 Case study text: The Institute of Public Health in Ireland 19 The work of the Institute 19 Beginnings 20 Initial challenges 20 Strategy implementation 22 Vision and values 22 Leadership style 23 Management board 24 Working across the border 24 Learning 25 Case study questions: The Institute of Public Health in Ireland 28 Individual change 28 Read MoreManaging and Organizing for Innovation in Service Firms a Literature Review with Annotated Bibliography30787 Words à |à 124 Pagesemployees. Schilling and Werr identified and elaborate the following knowledge gaps and needs for further research: â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ Understanding the dynamics of the service innovation process Using contextualized models of service innovation Exploring and comparing different types of service firms Service innovation in business networks Knowledge and knowledge processes in service innovation Innovative climate and HRM practices Communication and talk in the service innovation. Power and politics
Monday, December 9, 2019
Physical Wellness For anyone who has to write a g Essay Example For Students
Physical Wellness: For anyone who has to write a g Essay ym term paper on personal fitness Physical fitness can most aptly be defined as the bodys ability to complete daily activities without becoming too sore, without becoming too fatigued, and without getting out of breath. The concept of physical fitness involves three distinct factors, which are: cardiovascular fitness, muscular strength, and nutrition. It is imperative for one to allot an ample amount of time to each of these factors, as well as following a program specially suited to his or her needs. A major component of physical wellness is cardiovascular fitness. Cardiovascular fitness is the ability of the circulatory system to provide oxygen-rich blood for energy to the bodys organs. A persons pulse is the throbbing of arteries produced by the contractions of the heart. One may read his or her pulse at either the wrist or the neck. A persons resting heart rate is his or her heart rate at rest. To calculate this, one may simply count the beats of the heart per minute. A persons maximum heart rate is the maximum number of times his or her heart can beat in one minute. To calculate this, one may simply subtract his or her age from 220. The target heart rate is the number of times ones heart should beat per minute when exercising. This is between 60- and 90-percent of ones maximum heart rate. To increase cardiovascular fitness, one should develop a program that follows the principles of FIT training. For frequency, one should do an exercise between 3 and 5 times per week. For intensity, one should base how hard he or she exercises on the target heart rate. For time, one should start slowly, but gradually increase to approximately 45 to 60 minutes per day. Before engaging in this type of program, one should stretch and loosen up his or her muscles, and he or she should allow the muscles to cool down after an exercise, mostly by walking until he or she is near the resting heart rate. An example of a good cardiovascular fitness program that I would follow is: Day 1 at track: Warm-up (5 minutes) Slow jog (20 minutes) Walk (5 minutes) Slow jog (20 minutes) Cool-down (5 minutes) Total time spent: 55 minutes Day 2 at pool: Warm-up (5 minutes) Slow swim (15 minutes) Rest (5 minutes) Intense swim (15 minutes) Cool-down (10 minutes) Total time spent: 50 minutes Day 3 at track: Warm-up (5 minutes) 2-lap warm-up jog (5 minutes) Walk (5 minutes) 2 mile run (Start at 14 minutes, would seek to reduce time on each occasion) Cool-down (10 minutes) Total time spent: 40 minutes Another major component of physical wellness is muscular strength. Muscular strength is the ability of your body to lift a certain amount of weight at a given time. When working on muscular strength, one should know what sets and repetitions are. A set is a number of repetitions for which one performs a certain exercise. A repetition is the act of lifting and lowering a weight once. A maximum lift is the most amount of weight one can lift for one repetition. When beginning a weight training program, one should always start slowly, to get the body used to performing strenuous exercises. Moreover, a spotter should always be used when performing exercises. Lastly, before lifting, one should stretch the muscles he or she is about to work. An example of a strength training program that I would follow is: Upper Body Workout: Chest Bench Press 4 sets: 1 warm-up set of low weight, 3 sets of 6-8 reps at high weight Back Lat Pulldowns 4 sets: 1 warm-up set of low weight, 3 sets of 6-8 reps at high weight .ud83da4b0707427266187c02fc1070dac , .ud83da4b0707427266187c02fc1070dac .postImageUrl , .ud83da4b0707427266187c02fc1070dac .centered-text-area { min-height: 80px; position: relative; } .ud83da4b0707427266187c02fc1070dac , .ud83da4b0707427266187c02fc1070dac:hover , .ud83da4b0707427266187c02fc1070dac:visited , .ud83da4b0707427266187c02fc1070dac:active { border:0!important; } .ud83da4b0707427266187c02fc1070dac .clearfix:after { content: ""; display: table; clear: both; } .ud83da4b0707427266187c02fc1070dac { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ud83da4b0707427266187c02fc1070dac:active , .ud83da4b0707427266187c02fc1070dac:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ud83da4b0707427266187c02fc1070dac .centered-text-area { width: 100%; position: relative ; } .ud83da4b0707427266187c02fc1070dac .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ud83da4b0707427266187c02fc1070dac .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ud83da4b0707427266187c02fc1070dac .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ud83da4b0707427266187c02fc1070dac:hover .ctaButton { background-color: #34495E!important; } .ud83da4b0707427266187c02fc1070dac .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ud83da4b0707427266187c02fc1070dac .ud83da4b0707427266187c02fc1070dac-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ud83da4b0707427266187c02fc1070dac:after { content: ""; display: block; clear: both; } READ: Maxis - Marketing Plan EssayLower Body Workout: Quads Leg Extension 4 sets: 1 warm-up set of low weight, 3 sets of 6-8 reps at high weight Calves Calf Raise 4 sets: 1 warm-up set of low weight, 3 sets of 6-8 reps at high weight A final major component of physical wellness is nutrition. A simple way of eating properly is to follow the food pyramid. The six areas of the pyramid are: grains, vegetables, fruits, fats and oils, milk and dairy products, and meat/beans/fish/nuts. For someone following the routines mentioned above, he should have 10 ounces of grains, 3.5 cups of vegetables, 2.5 cups of fruits, 3 cups of milk, 7 ounces of meats and beans, .
Sunday, December 1, 2019
Kostya + Nika Review Essay Example
Kostya + Nika Review Paper Essay on Kostya + Nika Kostya + Nika. Least of all, opening the book, I expect to see on the pages of its heroes, so close to me, heroes, who wants to see around and that is not enough. This is the story of a rich girl, confined to a wheelchair, and the usual city boy from an ordinary family. Two heroes as if from different worlds: it is not that there are people talking about art and poetry, living not only domestic, everyday, and it is incomprehensible to the world of her peers. Hes so modern, but she though she came from a book. But all these differences, in general, it does not matter, because if people are open, they will find a common language This story -. Simple hymn of hope, because it is not just about a girl who has been separated from the world of his illness, and about any person that is different from what is called stupid, soulless word norm. And Nick, whose harsh words cut ear and books and classical music, pop music more interesting fashion, for her, vulnerable because of their naivete, the world of peers is something distant. She dreams of becoming a part of that youthful joy that lined rainbow lock in your imagination, but the reality bristles when Nick shyly to her stretches Kostya + Nika. a book about a girl who has become a strong, but retained my dear, neistrepanny view of beauty and a boy who has to become a real man, because it is able to help and understand. And the loneliness, and the walls between people who seem to be just outside the concrete, and in fact are often simple cartons, which are easy to break. And the miracles. And so this is lacking. As usual lacking tales. We will write a custom essay sample on Kostya + Nika Review specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Kostya + Nika Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Kostya + Nika Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer
Tuesday, November 26, 2019
Creative Writing Example
Creative Writing Example Creative Writing on Problem Definition: Sallyââ¬â¢s sister Sharon who lives out of the country was visiting her for a week. Since Sally lives in a small one bedroom apartment, her sister would spend the night in the same room and bed with sally. When Sharon woke up the next day, she had bumps and welts all over her neck and arms and felt a little ill which she attributed to jet lag. That night, Sharon could not sleep as she felt sensations on her face, arms and neck. Upon turning the lights on, she saw small reddish brown insects on both her arms. They looked thin, like crinkly paper with their bodies covered in short golden hairs. Some were bloated and dark red, looking like blood drops while others were flat like a piece of paper. There were some insects on the bed and while others crawled on her sisterââ¬â¢s body. There were small eggs in crevices in the bed and clusters of colorless tiny bugs and large reddish brown bugs in many areas of the bed frame. Funny though was the fact that Sally did not have any of the bites marks on her body. When the two sisters went to the local chemist to discuss the problem, the chemist told them that he suspected that they were bedbugs. Upon inquiring regarding the characteristics of the insects, he confirmed that they were bedbugs, and he had a cure for them. He explained to them that bedbugs can be found in many places including fancy hotels, college dorms, laboratories, hospital airports and the home. They are now more common than they were before because of globalization. With people and goods travelling in greater numbers and more widely, the bugs move from place to another. Sharon wondered why they only bit her and not her sister. The pharmacist explained that there are different reactions to bed bug bites. Sally does not react to their bites while Sharon does, and that is why there are swellings and welts on her hands and face. Stink Bug Before he could prescribe any pesticide, the chemist explained to the sisters about another bug referred to as a stink bug. The stink bug is a small bug with a stick, which does not bite people but offends them by its smell. Stink bugs creep into nearly every room and smell a little like a skunk when crushed. Some people say that they stink like sweaty feet. Although they do not bite nor carry health risks, they stink terribly and cause discomforts in a home. They love to surf from one room to another and move around because they jump into suitcases and clothes. They can, therefore, be found virtually everywhere including hotel rooms, airports and homes. They have the capacity to lay about eggs at each laying round. They are a nuisance both in and outdoors and remain outdoors on warm days and indoors during the wintery periods. They sometimes re-appear in the warmer, sunny periods during winter but disappear to emerge again in springs. Stink bugs excrete from their thorax glands liquid that smells offensive. In case of an attack by predators, stink bags produce this liquid which puts off the threat from their lives. In small groups, they cause little harm to plants, but in larger numbers, they cause significant loss. Recently the bugs have proliferated Middle Atlantic states and damaged vegetables and fruits. They leave large holes in crops in places like New Jersey, Maryland, and Pennsylvania.
Saturday, November 23, 2019
Casca and the Assassination of Julius Caesar
Casca and the Assassination of Julius Caesar Publius Servilius Casca Longus, Roman tribune in 43 B.C., is the name of the assassin who first struck Julius Caesar on the Ides of March, in 44 B.C. The symbol to strike came when Lucius Tilius Cimber grabbed Caesars toga and pulled it from his neck. A nervous Casca then stabbed the dictator, but only managed to graze him around the neck or shoulder. Publius Servilius Casca Longus, as well as his brother who was also a Casca, were among the conspirators who killed themselves in 42 B.C. This honorably Roman manner of death came after the Battle at Philippi, in which the forces of the assassins (known as the Republicans) lost to those of Mark Antony and Octavian (Augustus Caesar). Here are some passages from ancient historians that describe the role Casca played in the assassination of Caesar and inspired Shakespeares version of the event. Suetonius 82 As he took his seat, the conspirators gathered about him as if to pay their respects, and straightway Tillius Cimber, who had assumed the lead, came nearer as though to ask something; and when Caesar with a gesture put him off to another time, Cimber caught his toga by both shoulders; then as Caesar cried, Why, this is violence! one of the Cascas stabbed him from one side just below the throat. 2 Caesar caught Cascas arm and ran it through with his stylus, but as he tried to leap to his feet, he was stopped by another wound. Plutarchà 66.6 But when, after taking his seat, Caesar continued to repulse their petitions, and, as they pressed upon him with greater importunity, began to show anger towards one and another of them, Tullius seized his toga with both hands and pulled it down from his neck. This was the signal for the assault. 7 It was Casca who gave him the first blow with his dagger, in the neck, not a mortal wound, nor even a deep one, for which he was too much confused, as was natural at the beginning of a deed of great daring; so that Caesar turned about, grasped the knife, and held it fast. At almost the same instant both cried out, the smitten man in Latin: Accursed Casca, what does thou? and the smiter, in Greek, to his brother: Brother, help! Although in Plutarchs version, Casca is fluent in Greek and reverts to it in a time of stress, Casca, well known from his appearance in Shakespeares Julius Caesar, says (in Act I. Scene 2) but, for mine own part, it was Greek to me. The context is that Casca is describing a speech the orator Cicero had delivered. Nicolaus of Damascus First Servilius Casca stabbed him on the left shoulder a little above the collar bone, at which he had aimed but missed through nervousness. Caesar sprang up to defend himself against him, and Casca called to his brother, speaking in Greek in his excitement. The latter obeyed him and drove his sword into Caesars side.
Thursday, November 21, 2019
Small business and risks Research Paper Example | Topics and Well Written Essays - 2500 words
Small business and risks - Research Paper Example Like all other businesses, these entities are faced with a unique set of situations and circumstances. As such, such entities have to come up with unique and distinct solutions to their problems, issues and matters. North Boulder Cafà © is a small cafà © in the Boulder Colorado. The cafà © prepares hearty and delicious breakfasts and lunch and offers authentic homemade Mexican food. North Boulder Cafà © is known for providing old-fashioned comfort and its menu is traditional and well situated for the discerning customer in the region. The menu includes a specialized range of coffees, burgers and Mexican dishes that are prepared by qualified chefs with an in-depth level of experience. North Boulder Cafà © is a family owned entity that competes with the major giants in the breakfast and coffee industry including Starbucks and others. North Boulder Cafà © is classified as a small business. Due to that, it has major capital structure needs and other marketing concerns. This puts the business in a major risk. However, the firm managed to thrive through difficult times and periods. This includes the credit crunch and other circumstances and it seem to be doing fairly well. It controls a very strict niche and this niche remains faithful to the firm. The sales approach includes the use of local marketing channels and media. However, the threats posed by larger entities in the industry are serious. This puts the firm in a major risk of folding up. In spite of this, it is apparent that with the careful research into the business environment, identification of real risks and formulation of solutions, North Boulder Cafà © is likely to survive and beat all the competition it faces. The research will involve an empirical study of the elements and aspects of the business environment of North Boulder Cafà © to ascertain risks and
Tuesday, November 19, 2019
Consumer research Essay Example | Topics and Well Written Essays - 2000 words
Consumer research - Essay Example The researcher has found that body knowledge regarding ââ¬Å"Confusion in Marketingâ⬠or consumer confusion regarding marketing practices has been developed in the past 30 years or more. At this point, it would be rational to think that researchers from various background and time periods have conducted research on various aspects of the topic in last 30 years. In such background, the researcher has selected two academic articles addressing two different dimensions of the topic ââ¬Å"Confusion in Marketingâ⬠and in the next section, the essay will identify, label, compare, analyze and reflect upon methodological choices in the two academic articles in terms of design of the research, data collection method, sampling and data collection, ethical aspects of the research, criteriology issues, problems or complications regarding the research etc. Articles in Discussion In the last 20 years, the world has become more globalized; consumerism has reached its pick, technological integration has revolutionized the concept of marketing promotion, evolution of interactive social media marketing took place and many other divergent occurrences happened. Same argument holds true for the research works of academic scholars regarding the topic ââ¬Å"Confusion in Marketingâ⬠. ... In case of Balabanis & Cravenââ¬â¢s (1997) academic article titled as ââ¬Å"Consumer Confusion from Own Brand Lookalikes: An Exploratory Investigationâ⬠, the research objective was to understand how lookalikes from other brands or products having similar packaging, design and graphics as of leading brands creating confusion among customers. In case of Srivastavaââ¬â¢s (2011) academic article titled as ââ¬Å"Understanding brand identity confusionâ⬠, research objective was ââ¬Å"to unveil the consumer perception about Cinthol (Indian bathing soap brand) and to understand the importance of brand identity of a product and the factors influencing itâ⬠(Srivastava, 2011, p. 340). To define consumer confusion regarding lookalike, Balabanis & Craven (1997) identified five different factors may that may invoke brand confusion among customers. However, previous researchers such as Foxman, Muehling & Berger (1990) and Foxman, Berger & Cote (1992) also identified similar kind of factors that may create confusion among customers regarding marketing practices of different marketers. Namely, five factors that can invoke marketing confusion are reason behind purchase, physical state of customers, physical environs or geographical position of the purchase, previous brand experience and temporal environment or time constraints. The academic article of Balabanis & Craven (1997) also considered the cognitive biasness model of Zaichkowsky (1985) and lack of consumer knowledge Sirdeshmukh & Unnava (1992) while understanding the source of consumer confusion regarding lookalikes. As research findings, academic article of Balabanis & Craven (1997) found that consumer confusion to lookalikes were only limited
Sunday, November 17, 2019
Innate Ability on Universal Grammar Essay Example for Free
Innate Ability on Universal Grammar Essay Language is a very important aspect of the lives of the people. Because of language and the interaction of people, communication transpires and it enables everyone to connect with everyone else. It is with the use of language that simple whims and requests to more difficult conversations and negotiations which concern the nationââ¬â¢s affairs or economic and business transactions can be granted. Moreover, language reflects the history and culture of a certain nationââ¬âit can mirror the characteristics and attitudes of a person. However, no matter how helpful land useful language is, there are instances when language causes disputes and misunderstandings as there are over a hundred of languages of different nations which lead to confusion on meaning. In addition, even if the same people share the same language, miscommunication can still arise due to the fact that there are confusing meanings and different interpretations that vary from person to person. However, there is something very integral in language in which, no matter what country a person belongs to, he or she is still able to practice. No matter what language it is, there should always be a form or order of words which enables the receiver of the message at the other end to comprehend the message. This is the semantic aspect of language which encompasses and is integral to all languages. Even if there is a tremendous difference in the languages of each country, semantics ties them all together and is greatly connected to the one which this paper is actually going to exploreââ¬âgrammar. The Concept of the Universal Grammar Grammar is defined by many different people and according to different contexts. Students and younger kids may have the opinion that it is something so complex, tedious, and monotonous. On the other hand, academic people, scholars, and linguists may have an opinion that it is something so enthralling and exciting. Though different in their perceptions, one thing remains the same: It is imperative for a person to fully use it with accuracy and appropriateness as to ensure that effective communication is made. While grammar and linguistics is indeed complex, this paper will only focus on one aspect of these subjects which connects not only grammar and linguistics but also includes the fields of psychology, neurology, and history: the concept of Universal Grammar. There have been many speculations about the theory of universal grammar (UG) and its existence in the first place. There have been a couple of people of people who rebuked Chomskyââ¬â¢s theory of universal grammar and that ââ¬Å"UG is a theory which provides constraints on linguistic representationâ⬠(White 1). According to the Merriam-Webster Online, however, Universal Grammar is defined as: ââ¬Å"the study of general principles believed to underlie the grammatical phenomena of all languages ; also such principles viewed as part of an innate human capacity for learning a language. â⬠The first definition is actually more appropriate with regard to the introduction of this essay, but the latter is more apt with regard to the genuine focus of the paperââ¬âthe capability or ability of humans on language-learning and the amazing naturalness of it that it actually seems innate in everyone. It is with the person of Noam Chomsky to whom the theory of universal grammar can be traced. Chomsky is the famous linguist who theorized the concept of universal grammar which actually leads to a whole other dimension on languages and linguistics: UG is a theory of knowledge, not behavior; its concern is with the internal structure of the human mind. UG theory holds that the speaker knows a set of principles that apply to all languages Each principle of language that is proposed is a substantive claim about the mind of the speaker and the nature of acquisition. the importance of UG is its attempt to integrate grammar, mind, and acquisition at every moment. (Cook qtd. in Herman 17-18) If, according to Chomsky, universal grammar already exists, then why do people need to further study it anymore and why is it that many people are finding difficulty with stringing sentences together to enable them to produce grammatically flawless and perfect language? Perhaps, one should look at the point of the whole theory and the evidences that underlie it. It is imperative to note that according to the theory, universal grammar simply means that it holds the belief that there is an ââ¬Å"internal structureâ⬠within the confines of ââ¬Å"the human mind,â⬠and because of this structure which is so innate in a person, he or she is able to recognize and produce sentences or a language which has an obvious structure. Language Acquisition and the Feral Children However, a counter argument can be made stating that people only learn such grammar because of the language produced around them. After all, what can be seen, heard, or done by adults are most often emulated by younger children, as what Albert Banduraââ¬â¢s experiment on Booboo Dolls show. As such, this can be also applicable to language acquisition of the younger children. Stephen Krashen, another linguist, even formulated that effective second language acquisition can be fully realized if it follows the same natural pattern of first language acquisition wherein it enables the learner to converse in a natural environment and with the native speakers. In simple terms, the logical way in explaining this universal grammar that a person or (in the most often cases) a child innately has supposedly is through the learning acquisition he or she has made through his or her surroundings. However, Timothy Mason has different ideas. Citing Chomsky and other situations in the history of psycholinguistics, he concluded that there are people, most specifically children, who are able to form language with little or absolutely no interaction at all with other people. There are famous accounts of wild children who are called the feral childrenââ¬âthey are what Mason calls as ââ¬Å"tragic figures, offering glimpses of what might have been, of fully human intelligence that somehow does not enable them to live a social life. â⬠There are numerous personalities who became famous for being one of the feral children; one of them is Genie. In a gist, Genie is a thirteen-year old young girl who has been locked up by his father from the outside world with absolutely no interaction with people who may have caused her to acquire a language whatsoever. The surprising thing is Genie does exhibit language acquisition even if it is in a very minimal way. Other personalities who have undergone the same history can be plenty, ranging from the ââ¬Å"Victor, the wild boy of Aveyronâ⬠to Genieââ¬â¢s case in 1970 (Mason). How did these children then learn their very own primitive language if they are unable to interact in a normal environment? Thus, the theory of universal grammar may indeed hold some truth in it. The Neurological Connection of the Brain and Language Another basis of the universal grammar is the neurological explanation behind the theory. According to Mason, there are certain evidences that the ââ¬Å"language functionsâ⬠of a person seem to be located in a ââ¬Å"localized [area] in the brain. â⬠These areas are proven to be affecting the language functions of the brain. The studies of brain illnesses and diseases have proven this as what appears in Norman Geshwindââ¬â¢s essay: â⬠¦the most fruitful has been the study if language disorders, followed by postmortem analysis of the brain, in patients who have suffered brain damage. From these studies has emerged a model of how the language areas of the brain are interconnected and what each area does. Thus, ever since a person is born, his or her brain is already working to acquire and learn the language that a person needs to produce. Conclusion In conclusion, although there are still speculations about the authenticity of the universal grammar and even if it is still a theory, there should be no reason to rule out the possibility that it may indeed be true. Perhaps, in the near future, someone may be able to fully find out the truth and prove that there is indeed a universal grammar existing within the confines of each person. Works Cited Geshwind, Norman. ââ¬Å"Language and the Brain. â⬠First Language Acquisition: The Essential Readings. Ed. Barbara Lust and Claire Foley. Oxford, United Kingdom: Wiley-Blackwell, 2004. 109ââ¬â122. Herman, David. Universal Grammar and Narrative Form. Durham, NC: Duke University Press, 1995. Mason, Timothy. ââ¬Å"Lecture 3: The Evidence from Acquisition in Extreme Conditions, Didactics 3: Chomsky the Evidence IIâ⬠. Didactics of English. 2002. Universite of Versailles St. Quentin. 11 May 2009.
Thursday, November 14, 2019
Eulogy for Grandmother :: Eulogies Eulogy
Eulogy for Grandmother With the little things. It's the little things that make up a year, and the years which make up a life. It's the little things that make up the memories. And I have an abundance of those. Sitting on the green couch listening to stories. Stories from her childhood, from the war years and beyond. Stories of playing with mice in the attic of the house -- her refuge as none of her siblings would go up there, stories of being tied up and gagged with a pickle in the mouth and shoved behind a cupboard by an exasperated older brother. Stories of shooting peas at the women in her father's factory. Of being found awake too early by her father one Christmas morning and being punished by having the presents taken away. Only she cried so much she was allowed to keep the doll. Of having some painful ailment and being carried kicking and screaming into the ocean by Sally because "Salt water will cure it." Of playing on a raft and having it sink. Everyone got off except May. They stood on the bank and watched it sink with May stubbornly repeating "I'm not going to swim". Grandma always laughed so much telling that story! Stories of the war. Protecting the patients from bombs by putting them under the stairs. But the mothers and newborn babies went under their beds. Of bringing corn back after a visit back home and carrying the two pieces round the wards so every soldier could have a bite. Of working with blind children. Of going out into streets full of rubble. ("Were you scared, Grandma?" "No. I was always too busy looking after others to be scared.") Of meeting an Australian soldier during a dance in England. Of getting married. I was fascinated by those stories. She told them so well. Over and over. She never seemed to get tired of me asking. Christmas time. Luke, Grandma and I, then later Chloà « and Laura. Lying in front of the fire writing letters to Santa and "posting" them up the chimney then racing outside to see the charred remains carried away by the breeze. Snooping around trying to find the Christmas stockings she made out of old orange bags. Pouring boiling water over almonds then "shooting" them out of their skins. They used to go all over the kitchen! Eulogy for Grandmother :: Eulogies Eulogy Eulogy for Grandmother With the little things. It's the little things that make up a year, and the years which make up a life. It's the little things that make up the memories. And I have an abundance of those. Sitting on the green couch listening to stories. Stories from her childhood, from the war years and beyond. Stories of playing with mice in the attic of the house -- her refuge as none of her siblings would go up there, stories of being tied up and gagged with a pickle in the mouth and shoved behind a cupboard by an exasperated older brother. Stories of shooting peas at the women in her father's factory. Of being found awake too early by her father one Christmas morning and being punished by having the presents taken away. Only she cried so much she was allowed to keep the doll. Of having some painful ailment and being carried kicking and screaming into the ocean by Sally because "Salt water will cure it." Of playing on a raft and having it sink. Everyone got off except May. They stood on the bank and watched it sink with May stubbornly repeating "I'm not going to swim". Grandma always laughed so much telling that story! Stories of the war. Protecting the patients from bombs by putting them under the stairs. But the mothers and newborn babies went under their beds. Of bringing corn back after a visit back home and carrying the two pieces round the wards so every soldier could have a bite. Of working with blind children. Of going out into streets full of rubble. ("Were you scared, Grandma?" "No. I was always too busy looking after others to be scared.") Of meeting an Australian soldier during a dance in England. Of getting married. I was fascinated by those stories. She told them so well. Over and over. She never seemed to get tired of me asking. Christmas time. Luke, Grandma and I, then later Chloà « and Laura. Lying in front of the fire writing letters to Santa and "posting" them up the chimney then racing outside to see the charred remains carried away by the breeze. Snooping around trying to find the Christmas stockings she made out of old orange bags. Pouring boiling water over almonds then "shooting" them out of their skins. They used to go all over the kitchen!
Tuesday, November 12, 2019
How Four Rookie Ceos Handled the Great Recession?
How Four Rookie CEOs Handled the Great Recession? 1. Use the chapter material to decide what different kinds of management challenges these four CEOs faced as they took control of managing their different companies. One of the challenges that they faced was the recession. The CEOs had to demonstrate their best conceptual skills because starting during a recession means they had to make drastic changes before the company went under. The new CEOs had to restructure the company to lower operating cost. Another challenge was managing a diverse workforce.How do you train a workforce that spoke different languages and have different work practices and worked overseas? 2. In what kinds of ways did these managers respond to these challenges- for example, in their approaches to planning, leading, organizing and controlling? Donahoe had a strategy to change the customerââ¬â¢s website and introducing BillMeLater. He led the employees and investors to this vision which paid off. The stocks be gan to rise again. Mr. Kenney of T Rowe Price made a plan to reduce costs.He took charge and cut back on hiring, advertising and IT. Diane took the recession by the hand and used it to her advantage. Her company had an edge over the leading competitors which at the time would struggle. She revamped the company website and pushed the products overseas. 3. Search the web. How are these managers and their companies currently performing? EBayââ¬â¢s John Donahoe was interviewed by James Stewart of NY Times saying ââ¬Å"Our multiyear effort is paying off,â⬠he said. Profit more than doubled and revenue jumped 23 percent. EBay is revitalized. We believe the best is yet to come. â⬠In a stock market struggling with recession fears and the European debt crisis, eBay stock this week hit a six-year high. â⬠He says that the introduction of the EBay mobile app and the purchase of PayPal has been a great innovation. T. Rowe Priceââ¬â¢s James Kennedy said in his recent inter view for the Baltimore Business Journal, that T. Roweââ¬â¢s earnings were up in the second quarter. ââ¬Å"Investors are concerned about the Greece crisis because it will affect the rest of Europe.Here in the U. S. , he said investors are being rattled by a number of factors ââ¬â unemployment, a sluggish housing market and uncertainty over whether the Affordable Care Act will drive health care costs higher, and by how much. â⬠Diane Irvine of Blue Nile has resigned. Blue Nile didnââ¬â¢t give a reason why. Peter Swinburn of Molson Brewing Co. , recently made a $3. 54 billion dollar deal for the Eastern European beer brewer Starbev. The deal is expected to add to its earnings quickly, starting in the first full year of joint operations.Molson is banking on that growth, with the company paying for the transaction almost entirely through debt. Under the terms of the acquisition, Molson will pay $3 billion in cash and debt and an additional $667 million in convertible debt that will be paid to CVC. References De La Merced , M. (2012, April 03). In starbev deal, molson bets big on growth . The New York Times. Retrieved from http://dealbook. nytimes. com/2012/04/03/in-starbev-deal-molson-bets-big-on-growth/ Haber, G. (2012). T. owe price ceo on the global economy, baltimore grand prix . Retrieved from http://www. bizjournals. com/baltimore/news/2012/07/25/t-rowe-price-ceo-on-the-global. html? page=all Martinez, A. (2012, NOV 08). Blue nile ceo resigns abruptly; 3q profit falls . . Retrieved from http://seattletimes. com/html/businesstechnology/2016718784_bluenile 09. html Stewart, J. (2012, July 27). Nytimes. com. Retrieved from http://www. nytimes. com/2012/07/28/business/ebays-turnaround-defies-convention-for-internet-companies. html? pagewanted=all
Sunday, November 10, 2019
Portfolio Management and Its Influences on Project Management Essay
In a project based organization, project management is directly controlled by strategic portfolio managers and a portfolio management department. This type of organization focuses on project development, progress and successful completion in relation to the strategic goals determined by top management. Multiple project proposals are constantly evaluated in terms of value, alignment to corporate strategies, and availability of resources to complete a project. In order for a project to proceed, portfolio managers must decide if a project is worthwhile and if it contributes to the goals of corporate strategies, and make the more difficult decision of which projects are more valuable to the organization in terms of achieving strategic goals (H. Kerzner, 2009). A large part of this process involves balancing short term projects with long term projects, assessing risk factors, and resource allocation. If a project is approved, then a project manager is assigned to oversee the project. The project manager has little influence on the resources and financing assigned to the project; that is determined by the portfolio manager and sponsor. The project manager is given a finite level of resources for a project and is expected to complete the project utilizing the allotted resources in an efficient manner. The portfolio manager assigns a project and the resources for the project to a project manager, and it is the responsibility of the project manager to complete the project without incurring the need to use added resources or financing. The project manager also is responsible for ongoing status reports of the progress to the portfolio manager and along with details regarding the efficient use of resources. If a project changes in scope or value, the portfolio manager has the authority to update resource availability to the project manager to fulfill the new requirements. Reference Kerzner, H. (2009). Project Management: A systems approach to planning, scheduling, and controlling (10th edition). John Wiley and Sons, Hoboken NJ.
Thursday, November 7, 2019
Finding Forester Movie
Finding Forester Movie According to Erikson, healthy growth of the personality depends upon the successful resolution of eight stages in ego development throughout the lifespan (Frick, 1991). Each stage unfolds a biologically predetermined sequence in the interaction with social forces and the requirements of the culture, and each represents a critical period of transition in the healthy development of the ego and evolution of the personality.Advertising We will write a custom research paper sample on Finding Forester Movie specifically for you for only $16.05 $11/page Learn More As one follows this epigenetic principle of maturation, the healthy resolution of a given stage of development depends in a large measure upon the strength of the foundation established in the earlier stages. Each stage becomes a crucial building block in the developmental process and ego functioning (Frick, 1991). Essentially, Erikson formulated eight major stages of development, each one posing a unique task and simultaneously presenting the individual with a crisis that he must fight against. As employed by Erikson, a crisis is not a threat of a catastrophe, but a turning point, a crucial period of increased vulnerability and heightened potential. According to Erikson, there are eight basic stages of development. The first one is trust versus mistrust. This is the first stage of human life. During this stage, children decide themselves whether trust or mistrust other people depending on their own early life experiences. Autonomy versus shame and doubt is the second stage. During this period, children begin to walk, crawl, climb and explore the surrounding world. A new conflict confronts them. When parents are patient and cooperative, the children gain a sense of independence, and if the child is not encouraged, he or she develops a sense of shame and doubt. Initiative versus guilt is another stage. During this time, the repertoire of motor and mental abilities that children can m aster expands greatly. Parents who give their children freedom in running, sliding, bike riding, skating and roughhousing allow them to develop initiative. Parents who curtail their childrens freedom or even forbid to undertake such activities make their kids feel a sense of guilt. Industry vs. inferiority is the next stage which indicates that children should be given an opportunity to exercise their abilities at a tender age because without some of them, they will not able to grow and develop. Now, let us take a closer look at the stage identity versus role confusion.Advertising Looking for research paper on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More As children grow, they try to gain an understanding of who they are and how they should come to that understanding. If this is not achieved, then they become confused and are not able to gain a sense of control in their lives. This stage is followed by the next one ca lled generativity versus stagnation. During this stage, Erikson states that one seeks to reach out to other peopleââ¬â¢s concerns which are beyond a person. Generativity entails selflessness while stagnation is a condition in which individuals are preoccupied with their material possessions or physical well being. Lastly, the stage of integrity versus despair comes. It is a common feature of the old age. At this stage, one takes stock of their years. Some people despair while the others are grateful for their lives. Personality development as illustrated by Erikson is clearly captured in a motion picture titled Finding Forrester. This is a movie which is based on a story about a New York High school student by the name of Rob Brown who is stared by Jamal Wallace (Gines, 2009). This is a teenager who is intelligent and talented. This teen finds himself with an acclaimed writer William Forester who develops a friendship with him after the teen sneaked into his office on a dare (Fri ck, 1991). Jamal is a young man who left his neighborhood school after being recruited by New York Prep for Prep, a New York City program for the students who are gifted and talented. Jamal is a student who excels in mathematics and science. He is also a gifted basketball player. This movie brings to the fore the realities of black teenagers who hide their love of books, their dreams, and their brilliance in order to fit in with their peers (Gines, 2009). A major lesson the movie addresses is that of the reciprocal relationship between the teacher and the student (Mckinnon, 2005). Too frequently, teachers forget that the word teacher and its definition would not exist if there were no students. In other words, teachers need students as much as students need teachers. Jamal Wallace entered the home of a recluse writer on a dare taken from his friends. However, he ran in fear, leaving his book bag, when Forrester appeared (Mckinnon, 2005). At that point, Jamalââ¬â¢s life changed ir revocably. Forrester, a famous writer, whose first and the only published novel made the same impact as Ralph Ellisonââ¬â¢s Invisible Man, finds Jamalââ¬â¢s notebooks in the boys bag and examines his work.Advertising We will write a custom research paper sample on Finding Forester Movie specifically for you for only $16.05 $11/page Learn More Though Jamal leaves his book bag in Forresterââ¬â¢s home, Forrester critiques the notebooks and throws the book bag out the window with such comments as ââ¬Ëconstipated thinkingââ¬â¢. Jamal is not amused. He realizes that he met someone who can help him to develop his writing skills, a person who is a true writer and an inquisitive mind. That is why, he runs towards Forrester rather than away from him. Once Jamal enters Forresterââ¬â¢s apartment, Forresterââ¬â¢s life as a teacher is also irrevocably changed. While Jamal is fascinated with the walls of, perhaps, the first editions of the books that he has read, Forrester tests the intellectual, emotional and ambitious parameters of the young black male in whose works he has seen the signs of greatness. One of Jamalââ¬â¢s first lessons is that he learns how to write with his heart and revise later with his mind. At his new school, Jamal has two obvious foes,: a young basketball peer and a literature teacher. The first one does not like Jamal because the young man of obvious parentage does not want Jamal to identify with him. The literature teacher, Robert Crawford, does not also like the boy because he is a failure as a writer, lacking the genius reflected in Jamalââ¬â¢s work (Mckinnon, 2005). Uniquely gifted, Jamal is as skillful at playing basketball as he is at writing and remembering lines from different books of various authors he has read. The young light skinned basketball player, who is described by a young woman who befriends Jamal as someone who craves the limelight, reminds the still unstudied phenomenon of a s ingle black professor teaching in a predominantly White department or university (Mckinnon, 2005). The word adolescent comes from the Latin word meaning ââ¬Å"growing upâ⬠or ââ¬Å"coming to maturityâ⬠. In one way or the other, virtually, all the students of adolescence regard its ultimate challenge as the establishment of psychological and social identity (Cassel Bernstein, 2007).Advertising Looking for research paper on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More In facing this challenge, the adolescents struggle against decisions about who and what they are as men, women, romantic partners, workers and members of families, ethnic groups, organizations and other cultural institutions. Adolescence is considered to be just the beginning of a period lasting throughout adulthood during which each person must resolve four crises. The first one deals with identity, which means to learn to choose values, vocations, beliefs, family, lifestyle, and gender roles. The second crisis touches intimacy, which is achieving closeness with a romantic partner. The third one is called generativity that is having children and/or finding meaningful work or the other productive activity. The last crisis is considered to be integrity, which means to be able to look back on life with satisfaction. Although various psychological theories assume that most adolescents actually succeed to establish their psychosocial identities, todayââ¬â¢s behavioral scientists reco gnize that few of them achieve nothing and are left alone without their place in the world. Accordingly, many teenagers are no longer expected to make all their vocational, marital, and life style choices by the time they are 20. Of those who go to college, many graduate with a degree, but have little or no certainty about what to do with or about it and whether they have chosen the right career. Identity confusion including indecisiveness about what to do with oneââ¬â¢s life can lead to many problems ranging from infrequent changes of romantic partners and job hopping to criminal behavior. Some of the choices teenagers make about how to spend their time can increase the likelihood of becoming involved in criminal activity. This is especially true for those who enter adolescence burdened by the childhood risk factors for criminal behavior. They include poverty, weak conscience, poor moral values, contacts with criminal or drug abusing family members; low self esteem; school failu re, poor social skills, parental abuse and/or neglect, bad conduct and/or attention deficit disorders, and early alcohol and drug abuse. The more risk factors children experience, the greater the likelihood that they will engage in antisocial behavior and criminal acts as the adolescents and young adults. These risk factors can provide pathways to crime (Cassel Bernstein, 2007). At this period, the character is going through a stage of identity vs. role confusion. Jamal comes from a background which is defined by lack of direction and despair. The future is bleak for most of his peers, and seemingly, he trudges down that lane. However, he has a special talent and academic ability that gives him advantage over his fellow colleagues. Initially, Jamal does not seem to focus on his academics and possible future. However, his interaction with an author who spots his gift enables him to discover his potential and set his direction in life. At this stage, the most important thing for a pe rson like Jamal is to ensure that he has a role model who will guide him through the waves of life and enable him to excel in his area. From a counseling perspective, Jamal further needs career guidance so that he can be able to know which future career path will suit the skills and abilities which he bears best. In addition, owing to the fact that this stage is largely characterized by peer influence, Jamal needs some intra and interpersonal skills to enable him to deal with the prevailing circumstances so that he can be able to withstand the challenges of peer influence. Essentially, there is a need to ensure that he has the ability to be assertive and set realistic and achievable goals. What is identity? When does it form? What aspects of identity change over time? What features of identity remain the same over time? Can identity be ever lost? If so, can it be regained? How do early life experiences affect oneââ¬â¢s later sense of identity? What roles do oneââ¬â¢s family, f riends, schools, places of work, houses of worship, and cultural values play in the development of identity? These questions confirm one thing that identity is a complex entity that is to be defined accurately (Moshman, 2005). The need to define individual identity and show how identity leads one to find or not to find meaningful connections within a larger cultural milieu is common to all the pursuits. Identity formation involves the emergence of a new, intra psychic structure. This new structure is more than the sum of previous childhood identifications rather than it is a configuration that now enables the holder to mediate rather than be mediated by these earlier identifications of childhood. Essentially, one might conclude that identity is present when other peopleââ¬â¢s opinions become something to reflect upon, rather than to live by. There are several theories which have been fronted with regard to the development of identity. Key among these theories is Marciaââ¬â¢s t heory of identity formation. Marciaââ¬â¢s approach is the concept of identity commitments. Mature identity, in his view, is a matter of having strong, self conscious, and self chosen commitments in matters such as a vocation, sexuality, religion, and political ideology. Marcia suggested that individuals entering adolescence typically fall in one of the two categories. The identity diffused individual has no strong commitments and is not seeking any. Such individuals are satisfied to live day by day and simply see where life takes them. The foreclosed individual, by contrast, does have clear commitments. Those commitments have been internalized from parents and other agents of culture; they are not self chosen, in that no alternatives have been seriously considered. It is possible for an individual in either of these identities to move into the other. As adolescence proceeds, a diffused individual may accept the ideas of those he is close to with regard to matters of vocation, se xuality, religion, and politics. If these commitments become sufficiently strong, without being purposely chosen from a set of genuine alternatives, the individual now has a foreclosed identity. Alternatively, a foreclosed individual may become increasingly dubious of his or her comments, yet have little or no interest in replacing these commitments with others. Such a decrease in concern with identity commitments would constitute a transition to identity diffusion. It is possible, however, for an individual who is either foreclosed or identity diffused to move into an identity crisis, which Marcia referred to as a state of moratorium. For the foreclosed individual, this consists of questioning the specific commitments one has learned, seriously considering alternative possibilities and seeking to construct new commitments of oneââ¬â¢s own. For the diffused individual, although there are no current commitments to be displaced, the transition to moratorium also involves an active effort to consider possibilities and form central commitments. Regardless of how one gets there, moratorium is a state where one has no current identity commitments, but seeks to make such commitments. Unlike identity diffusion and foreclosure, which may continue indefinitely, moratorium is a relatively unstable state. The individual is likely to resolve his or her own crisis in one or two ways. The positive outcome is to make commitments, thus leading to a state known as identity achieved. The negative outcome is to give up the search for identity, thus becoming identity diffused. It is important to note that once one genuinely considers alternatives, foreclosing is no longer a possible status. One either makes commitments and becomes identity achieved or fails to do it and becomes identity diffused. Based on Marciaââ¬â¢s analysis, Jamal is a teenager who is going through the motions of life as he tries to identify who he is and what he is capable of doing. This is based on a ba ckground which is characterized by uncertainty. At some point, he seems to be struggling with what life has to offer. Though he faces stiff competition, he is not dissuaded from pursuing his goal of playing basketball and writing. This is based on the fact that he has been exposed to a person who enables to create an image of who the boy wants to be in future. Before Jamal bumps into Forresterââ¬â¢s life, he was not sure of what he wanted to become. This is characterized by the fact that he leaves his books behind upon being bumped into by Forrester. Furthermore, he decides to get involved in groups which do not seem to add any value to his life. It is worth noting that at this age, Jamal shows the frustrations and emotions of being a normal New York black teenager. As he struggles against negative perceptions in his school, he trudges on until he makes room for himself. This is a trait of a person who has moved from a state of lack of self understanding to a state when he is abl e to forgo some pleasures based on the fact that he understands what he is doing. In addition to this, Jamalââ¬â¢s character also impresses Forrester and makes him change his attitude towards being black. References Cassel, E., Bernstein, D. A. (2007). Criminal behavior. New York: Routledge. Frick, W. B. (1991). Personality theories: journeys into self : an experiential workbook. London: Teachers College Press. Gines, A. (2009). Developmental Psychology. Florentino: Rex Bookstore, Inc. Mckinnon, J. A. (2005). Black studies as human studies: critical essays and interviews. New York: SUNY Press. Moshman, D. (2005). Adolescent psychological development: rationality, morality, and identity. New York: Routledge.
Tuesday, November 5, 2019
Conjugation Tables for the Italian Verb Giocare
Conjugation Tables for the Italian Verb 'Giocare' Giocare is a versatile Italian verb meaning to play, matter, come into play, gamble, deceive, or even trick. It is a regularà first-conjugation Italian verb.à Giocareà is either a transitive verb (meaning it takes aà direct object) or intransitive verb (meaning it does not take aà direct object) and is conjugated with theà auxiliary verbà avere. First-Conjugation Verbs Before conjugatingà giocare, its important to understand what first-conjugation Italian verbs are and how they are conjugated. Verbs with infinitives ending in ââ¬âare are called first-conjugation, or ââ¬âare, verbs. The present tense of a regular ââ¬âare verb is formed by dropping the infinitive ending ââ¬âare and adding the appropriate endings to the resulting stem. There is a different ending for each person. There are two types of first-conjugation verbs: with verbs like giocare ending in ââ¬âcare (as well as similar verbs likeà cercare,à to tryà andà caricare,à to charge) and ââ¬âgare (such asà litigare, to fight, andà legare, to bond), you add an h immediately after the root with declinations startining with e or i toà maintain the hard c or hard g sound. The Auxiliary Verb Avere In Italian, an auxiliary verb- eitherà avereà (which is paired with giocare) orà essere- is used whenever formingà compound tenses. The auxiliary (or helping) verb, in combination with another, gives a particular meaning to the conjugated verb form. For example, compound tenses such as theà passato prossimoà are formed with the present indicative of the auxiliary verbà avereà orà essereà and theà participioà passato, ââ¬Å" past participle. Conjugating Giocare The tables provide conjugations for tenses and moods of the verb giocare.à Where available, links provide an opportunity to find further information about the meaning and use of the mood or tense. Indicative/Indicativo Presente io gioco tu giochi lui, lei, Lei gioca noi giochiamo voi giocate loro, Loro giocano Imperfetto io giocavo tu giocavi lui, lei, Lei giocava noi giocavamo voi giocavate loro, Loro giocavano Passato Remoto io giocai tu giocasti lui, lei, Lei gioc noi giocammo voi giocaste loro, Loro giocarono Futuro Semplice io giocher tu giocherai lui, lei, Lei giocher noi giocheremo voi giocherete loro, Loro giocheranno Passato Prossimo io ho giocato tu hai giocato lui, lei, Lei ha giocato noi abbiamo giocato voi avete giocato loro, Loro hanno giocato Trapassato Prossimo io avevo giocato tu avevi giocato lui, lei, Lei aveva giocato noi avevamo giocato voi avevate giocato loro, Loro avevano giocato Trapassato Remoto io ebbi giocato tu avesti giocato lui, lei, Lei ebbe giocato noi avemmo giocato voi aveste giocato loro, Loro ebbero giocato Future Anteriore io avr giocato tu avrai giocato lui, lei, Lei avr giocato noi avremo giocato voi avrete giocato loro, Loro avranno giocato Subjunctive/Congiuntivo Presente io giochi tu giochi lui, lei, Lei giochi noi giochiamo voi giochiate loro, Loro giochino Imperfetto io giocassi tu giocassi lui, lei, Lei giocasse noi giocassimo voi giocaste loro, Loro giocassero Passato io abbia giocato tu abbia giocato lui, lei, Lei abbia giocato noi abbiamo giocato voi abbiate giocato loro, Loro abbiano giocato Trapassato io avessi giocato tu avessi giocato lui, lei, Lei avesse giocato noi avessimo giocato voi aveste giocato loro, Loro avessero giocato Conditional/Condizionale Presente io giocherei tu giocheresti lui, lei, Lei giocherebbe noi giocheremmo voi giochereste loro, Loro giocherebbero Passato io avrei giocato tu avresti giocato lui, lei, Lei avrebbe giocato noi avremmo giocato voi avreste giocato loro, Loro avrebbero giocato Imperative/Imperativo Presente gioca giochi giochiamo giocate giochino Infinitive/Infinito Presente giocare Passato avere giocato Participle/Participio Presente giocante Passato giocato Gerund/Gerundio Presente giocando Passato avendo giocato
Sunday, November 3, 2019
International Marketing Paper Essay Example | Topics and Well Written Essays - 2000 words
International Marketing Paper - Essay Example This assignment aims at understating the varied demographic issues faced by a tube gel manufacturing and distributing organisation while entering the markets of Mexico, Chile, Argentina and Brazil. Thus, in order to cope up with the demographic challenges such as preferences, demands and tastes of the targeted customers, the team members had to undergo vivid researches and evaluate and analyse the scenario persisting within the economies which are likely to create a substantial impact over the penetration strategies adopted by the company. Moreover, the team members had to undertake extensive hard work in order to identify the accurate demand present in these target markets. Brand Equity Brand equity is a concept which is commonly utilised in a marketing organisation in order to describe the value of a particular brand or product. It is described as the additional worth which is endowed to the products and/or services offered (Kotler et al, 2006). Brand value is also referred as bran d equity which helps in identifying the emotions and feelings of a consumer which is widely considered to reflect in his/her buying behaviours. Moreover, brand equity is entirely dependent on both brand identity and brand associations (Wood, n.d). Brand identity is the process which helps in offering a particular direction and connotation to an existing brand. In addition, brand identity is an exclusive set of brand associations that a strategist aims to create or preserve. Thus, brand identity amplifies the status of the brand, which is highly essential to sustain in long run in order to preserve its corporate image. Similarly, brand association is the attributes of a particular brand which are deeply present in the minds of the customers (McLoughlin & Aaker, 2010). Thus, both the above described factors i.e. brand identity and association are responsible in augmenting the brand equity of a particular product/service of an organisation. Brand equity also helps in improving the rela tionship among the customers thereby reducing the switching cost of the buyers by enhancing its reputation (Onkvisit & Shaw, 2008). Hence, it can be avowed that brand equity is a significant intangible facet that helps in enhancing both psychological and fiscal worth of a firm. This means that with the help of renowned brand equity, an organisation can attract more customers which might help to augment the profitability. Relation of Brand identity and Brand equity Source: (Wood, n.d.) Product Standardisation Product standardisation is a technique which is mainly utilised in order to diminish cost and to enhance the quality of a particular product or brand. The method of product standardisation is implemented by varied organisations in order to increase the rate of production thereby streamlining the distribution system as well. Moreover, it also helps in declining the cost of raw materials which emphasises on product branding. Thus, it can be described as a strategy which is utilise d in order to standardise the varied components of the products/services offered
Thursday, October 31, 2019
Jewish History Questions Assignment Example | Topics and Well Written Essays - 1000 words
Jewish History Questions - Assignment Example The second wave occurred during the pre-civil war through the nineteenth century, and it included the Jews who came from the central European the Ashkenazim. Ashkenazim is the ancient name in Hebrew that means Germany. Thirdly, it occurred between 1880 and early 1920s this migration was from Russia and some parts of Eastern Europe, the Jewish community increased in population, in America. Between the period of 1880 and 1900, at least 1.4 million had arrived, compared with those that were there in the period of 1800 to 1880. It is during this period that the Jewish and Judaism culture were established in America. The wave of migration ended in 1920 due to the legislation that restricted migration (Jerome 10). Question # 2 The Jews had the challenge of opportunity cost, which was much higher in America than in Europe. It was very costly to make every hour attendance in the synagogue and observation of home religion. People reduced their synagogue attendance time and activities on relig ious rituals. The American Jews had a reduced intensity of time in observing their religion, and many of them stopped to observe kashrut. It is good to find that the Hebrew Congregation of America Union, the America United Synagogue Union and the Union of the Orthodox were made in the late 19th century (Jerome 13). The unions continue to dominate the religious life of the Jews up to this day. Question # 3 The population of the Jews in America is concentrated to the northeast with 44 percent of them living in the region of Mid-Atlantic and England. The Jews from America tend to be much older than the general population. About 14 percent of the Jews are foreign-born, but in 1970, it was higher with 23 percent.Ã Jews from America worry much about intermarriage and their identification as Jews. It is believed that, in 1990, the rate of intermarriage increased by 50 percent. In the year 2000 to the year 2001, the percentage recorded for intermarriage was 47 percent (Jerome 18). This re cord shows that the rate of intermarriage is increasing at a great rate.Ã
Tuesday, October 29, 2019
Personal History and Home Background Essay Example | Topics and Well Written Essays - 1000 words
Personal History and Home Background - Essay Example I have a number of friends that I have made in the course of time. Most of them are back in UAE while I have some that I have been able to meet in my short course of study and living in America. I enjoy playing and watching football. My enthusiasm in business has emanated from my early days as a child where I made a great fortune from selling simple products in the neighbourhood. My aspiration is to build business empires that will provide employment and help me reach out my goals. I love engaging in charity; therefore, I will use the resources from my businesses to touch lives of other people. I am (Name), the name I acquired from my parents who thought that was the best name for me. I was born on 11th April 1996 in our rural home in Al Arrad. I grew up as an energetic person and very playful. My parents tell me that I was the comedian of the family. I come from a polygamous family and I am the sixth born in the entire family. My mother is the first wife and together with me, she has six children, two boys, and four girls. On the other hand, my fatherââ¬â¢s second wife has four children. I am the third born among from my mother. We have all lived in the same homestead since my father married his two wives. I have made several friends from different places, some of whom I have remained distant with while others remain very close despite geographical differences. My first genuine friend that I made was Noor, my stepmotherââ¬â¢s child who is slightly younger than me. Before I joined a school, we could go out and play with Noor the whole day. Sometimes we went out even when we were told not to, this made us receive some punishment. However, we never relented in our engagements. In school, I meet several other pupils that I made friends with. In primary school, I had friends such as Shariff, Mustafa, and Khalif. I managed to make more friends from my neighbourhood, high school and now in a distant land of America.à I profess Muslim religion that emanates from the teachings that I received while still a very young person.à Ã
Sunday, October 27, 2019
Aluminium Wings Verses Composite And Future Wing Materials Engineering Essay
Aluminium Wings Verses Composite And Future Wing Materials Engineering Essay The comparison of the properties of the materials used in aluminium and composite wings and the advantages and disadvantages of which they both possess and make them suitable for use within the manufacture of wings. A discussion of future materials which have been developed and are suitable for the use in wings will also take place. Collected information came from appropriate websites and books. Aluminium is the widest used material for the manufacture of aircraft wings to date since the first time it was used in the 1920s. Now the use of composites is becoming greater utilized in the manufacturing of aircraft wings at present instead of traditional aluminium wings. This is mainly to do with the weight saving properties that composites can posse. Weight saving properties is just one of the advantages of composite materials, another can be stiffness, but there are also disadvantages to using composites compared to aluminium, such as if they get damaged they need replacing immediately unlike aluminium which is very tolerant to damage. Aluminium production and repair is also much easier than that of composites. Aluminium and composites both have their own advantages and disadvantages and their properties have to be taken into account before any material changes are made. Future developments will hopefully provide a material that which will provide sufficient advantages and mini mal disadvantages compared over composites or aluminium. This report will look at the Boeing 737, which features aluminium wings, and the Boeing 787 dreamliner, which incorporates composite wings, and refer to them for the comparison of the different properties and structures of the two wing types. It will look at each type of material found in a traditional aluminium aircraft wing structure at present and will go into depth about the use of composites in wings instead of aluminium at present and in the future. The types of composites used, as well as investigating whether the structure of the wing had to be altered to compensate for the different properties of the composites will be discussed. The strength and weight properties of each different type of aluminium and composites used in an aircraft wing will also be examined. Types of corrosion which occur on an aluminium wing, including the inspection and repair of it will also be included, as well as the inspection and repair of composite materials and the types of damage which can occur in composites, such as delamination. The cost of production and repair of composites compared to aluminium and aluminium alloys, as well as the weight saved resulting in lower running costs for the company will be examined. The collected information will then be compared and advantages and disadvantages of each type of wing will be produced. It will also look at future aircraft wing materials, such as the use of incorporating aluminium with composites, and if they will change the way aircraft looks at present. The different properties of the new materials will also be examined and compare to the properties of both aluminium and composite wings. An overall conclusion of all the main findings and collected information will also be given. Recommendations will also be given at this point. Methodology After deciding what the topic of the report was going to be about, the research undertaken would need to be relevant. The first part of the study was to find information about Aluminium wings and the materials and structures which made them. This part incorporated finding and recording relevant information from certain websites off the internet. Another source used was finding appropriate books which gave suitable information about the subject in hand. Finding information on composite materials and structures was carried out by the same method. Locating appropriate information about future aircraft wing materials was carried out only with the use of the internet. Findings Aluminium wings Types Aluminium (Al) has been used in aircraft since the 1920s due to it being lightweight while also being relatively strong. It is used over steel as aluminium is three times the density less then that off steel, this means that for the same density the aluminium would be three times thicker, resulting in it being much stronger. Aluminium is also has good corrosion resistance, which is an advantage as an aircraft is subject to all weather conditions. Nowadays aluminium is joined with other elements to change the properties of the metal, improving specific areas of it, creating an aluminium alloy. At the present time, Aluminium alloys make up a vast total of a commercial aircrafts unloaded weight. Alloys Adding different elements to aluminium improve different properties, for example adding zinc to aluminium will improve the strength of the material. The added zinc allows the aluminium to be heat treated, where the metal is heated and cooled which in turn changes the structure of the metal along with its properties. More than one element can be added at the same time resulting in different properties being produced from having the same main alloying element. Even tho some of the properties of the aluminium will improve, the alloying elements need to be correctly chosen as other properties within the metal will be sacrificed. Certain aluminium alloys are used in the manufacturing of aircraft wings, the types of aluminium alloys, along with where it is used, the elements which are used to create the alloy and the improved properties are listed in the table below. Al Alloy Area Used Elements (%) Properties 7178 Spars, Beams, upper wing skin Zinc, magnesium, copper High compressive strength to weight ratio 7055 Lower wing skin Zinc, magnesium, copper Improved stress corrosion and fatigue resistance 7075 Wing ribs zinc Improved stress corrosion cracking resistance, high mechanical properties 2024 Slats, flaps copper Good fatigue performance, fracture toughness, slow propagation rate The Boeing 777 also uses the aluminium alloy 7055 due to it having a greater compressive strength than other alloys that had been tried before. Due to this, it was able to be used in the manufacture of parts of the wing, in the stringers and the upper wing skin. Corrosion Even though Aluminium has good corrosion resistance, it is still susceptible to corrosion. Aluminium is somewhat protected from corrosion as an aluminium oxide film forms on the surface. This is due to the aluminium being protected from additional oxidation by the existing aluminium oxide film. Minimal corrosion, such as light surface or small pitting corrosion, does not normally cause a problem to the metal. Heavier corrosion occurring in metals used on aircraft is not wanted as it can lead to a weakening in the structural rigidity of the metal. If this is not rectified it can lead to a structural failure within part of the aircraft. Corrosion can occur in many different forms, which include pitting, intergranular, and galvanic corrosion. Pitting This is one of the main types of corrosion which occurs on an aircrafts wing. This type of corrosion is a localised type and starts on the surface of a metal, whether it is on the skin panels of the aircraft or within the aircraft itself. It works its way through the surface protection of the metal, and then penetrates its way further into the metal creating a hole within the metal itself. Due to metals have different mechanical and chemical properties, when pitting corrosion occurs, the pits created will be different from one metal to another, as shown in on the right. This hole decreases the strength of the metal due to the grain damage caused by the pitting corrosion.pitting_shape.gif Detection One way of detecting certain corrosion is by using x-rays or gamma rays to take a picture of the piece of metal suspected of having corrosion. Once the picture is developed, it is clear to see where the corrosion, such as pitting, is taking place in the metal, as it produced a darker spot on the film. This is due to less of the radiation being absorbed where the corrosion is taking place. If pitting corrosion is taking place, the image can be used also to establish the depth of the pit within the metal. Another way of determining whether pitting corrosion has occurred on a piece of metal is by the use of Eddy currents. This type of non-destructive testing uses magnetic fields, where the metal object being tested is placed. The magnetic field is produced by putting an alternating current through a coil. An alternation in the back EMF (Electromotive force) occurs when the eddy current gets disturbed by a pit in the metal. This alternation is amplified so it can be seen as an image or heard as a sound by the operator. Prevention There are lots of ways to try and prevent corrosion from occurring. One method is to uses surface treatments which protect the surface of the metal, therefore reducing the chance of corrosion and painting the metal surface can also prevent corrosion as no air or moisture can tough the metal. The use of cathodic protection can also prevent corrosion. Composites The use of composites within aircrafts is a relatively new concept. They were first introduced in the 1980s in secondary aircraft components, such as wing leading and trailing edges, and then as more composites were produced they made their way into larger structures in the 1990s. The Boeing 787 dreamliner tries to make the fullest use out of composite materials that is possible. Around 50% of the full aircraft, including several parts of the wings are manufactured using composites. The rest is manufactured using other materials, such as aluminium, which incorporate properties which at the present cannot be bettered by composites. At the moment composites are used mainly on non structural parts of the wings, and are used on parts such as the wings skins and the flaps. The great attraction for airline industries to use composites within the manufacture of their aircraft is because composites can be strong, and at the same time be lightweight. This means that heavier metals can be replaced with lighter weight composites which have the same strength. This causes the overall weight of the aircraft to decrease, resulting in a more fuel efficient aircraft as less fuel is needed to be burned to move the aircraft. This is an advantage to an airline company as it would result in lower running costs for that aircraft. Costs in manufacturing were also managed to be reduced as during assembly, a smaller quantity of fasteners were needed and there were also a smaller amount of parts required to construct the component. Composites do have disadvantages compared to metals for use within aircraft. One of these is that damage to composites can be difficult to see. Another is due to the fact that composites do not conduct electricity which may cause a problem if the aircraft is struck by lightning. These have also been concerns regarding the safety of the use of composites if there was a crash. Make up Composites are made up by joining together two or more materials which creates a material with improved properties compared to that of both original materials. Composites are made up of a matrix, which is a resin which joins together with a reinforcing material, which is a fibre. There are different types of reinforcing fibre and matrix which individually have different properties and need to be carefully chosen to make sure that they will be suitable for their purpose within the aircraft if chosen. The most commonly used reinforcing fibre used in aircraft is Kevlar. This is due to it having the greatest impact resistance and tensile strength compared to all other reinforcing materials while still being reasonably light. Types Carbon fibre reinforced plastic is the composite used within the manufacture of the Boeing 787 aircraft wing. This composite is used as it has lightweight qualities while also being very strong, and can have the equivalent strength to steel. It is manufactured using carbon fibre as the reinforcing fibre and the matrix is usually epoxy. Damage One of the main disadvantages with the use of composites is the difficulty to tell if damage has occurred within it, this can be known as barely visible damage. This is due to the way in which the composite structure is manufactured and that the majority of the damage will occur behind the surface. The surface of the composite may only seem to have a small bit of damage, such as a bit of scratched paintwork, while behind it the inside of the structure has been badly damaged. Delamination can happen due to moisture being able to go through the surface of the composite. If this moisture freezes, which can occur at high altitudes, it will start to force the layers of the composites apart. This could continue to occur if undetected causing serious damage to the composite structure. Fibre damage, where the fibres within the reinforcing material break, and matrix damage, where the matrix splits, may also occur if there is damage to the composite. Inspection There are several ways of testing for damage to composites. The simplest one of these is tap testing. This is where the surface of the composite is tapped using either a light hammer or a coin. An area of which is undamaged will make a ringing sound where as a duller note will be heard if the area is damaged. A more accurate version of this method can be had with the use of an electronic tap tester. Other methods of detecting damage are with the use of ultrasonic or x-ray machines. All these forms of testing are known as non destructive testing. This is due to no damage is needed to be made to the component getting tested by any of these methods. Repair Unlike Aluminium which can withstand damage and still be useable, composites when damaged have to be either repaired or replaced immediately. Repairing a composite panel is considerably more difficult than repairing an aluminium panel. This means that the repair will take a longer time in comparison, and will mean that the aircraft will be out of service longer. The cost of the materials to replace the damaged part is also more expensive, and may not be available at the airport where the damage is detected. Special training for working with composites may also be needed, resulting in even greater costs for the airline operator. Lightning Strikes The use of metal wing skins meant that if there was a lightning strike on the aircraft, it would be dispersed over the whole body of the aircraft and would dissipate at the end of the wings, through static dischargers, due to its conductive nature. The problem with the use of some composites as a wing skin is that they are considerable less conductive compared to a metal wing skin. Therefore, this could lead to damage occurring to the composite panel as the intensity of the lightning strike would be concentrated on the spot it hit as there would be no way for the energy to disperse due to the non conductive nature of the composite. The main danger of this is that the energy of the lightning bolt may be able to penetrate through the surface of the skin enough to produce a spark inside the wings where the fuel tanks are. This spark could cause the fuel vapour within the tanks to ignite, causing an explosion within the wing. Boeing have created several ways to prevent this scenario from occurring within their 787 dreamliner. The main method is having a thin metal mesh on the outside of the composite. This causes the composite skin panel to act in the same way as the metal one, and disperse the energy of the lightning strike over the whole surface of the aircraft. They also make sure that each fastener holding the composite skin panel to the wing structure is tightly fitting, preventing sparking from occurring between the spaces. Edge sealant will also be used to make sure there are no gaps present, and can be of either a glass fibre or goop. The use of a nitrogen generating system will be used to add nitrogen into the fuel tank, which will mix with the fuel vapours creating a safer non-flammable mixture should a spark occur. Future Materials New materials are continually being created by the aviation industry to try and lighten their aircrafts, and thus making them more appealing to airline operators. There has been increased competition to try and make composite materials which can be used throughout an aircraft. Other manufacturers are looking for slightly different ways to improve on materials that are available at present, with the use of shape memory alloys. Composite Spar Al/Composite The continued development of composites has lead to the creation of a material which incorporates both aluminium and composite. This material would be ideal for the use in aircraft wings due to several properties in which it possesses. The main one being that it is virtually fully resistant to metal fatigue. Metal fatigue comes about due to the cyclic loading of material. This will lead to a failure of the metal after a crack starts within the component then increases in size. This is relevant in aircraft wings as they experience cyclic loading as the lift generated by them changes during flight, such as take off and during patches of turbulence. Compared to the manufacturing costs of composites, the manufacturing costs of this material are significantly lower. As well as this, repairs to damaged sections are more straightforward compared to composites, which reduce the cost. The strength properties in which this material holds are greater than the composites which are used in aircraft wings at the present time. The most noticeable being the Boeing 787 which incorporates carbon fibre reinforced plastic. Due to this increased strength, the thickness of the material needed can be reduced and this can lead to a weight saving of around twenty percent, which is equivalent of between 600 to 800kg. This reduction in weight will cause a reduction in fuel use, along with the reduction in maintenance cost will reduced the overall running costs imposed on the airline operator. Morphing wing Shape memory alloys have existed for a reasonable long time, but it is only recently in which it has found a purpose within the airline industry. The use of shape memory alloys within the manufacture of aircraft wings is being looked at to improve the efficiency of the wing. This would happen as the flight crew would be able to change the shape of parts of the wing during different flight operations. There has been research into the development of a fully morphing wing and also that of a morphing winglet. Both of these ideas would lead to several advantages, but there are also disadvantages of the use of shape memory alloys. The main advantage of this material is that it can remember its shape after being deformed. When the material has been deformed, if the material is then heated to a certain temperature it will return to original shape. These materials also incorporate the property of Pseudo elasticity, which is super elasticity. This is when if the alloy is subjected to load it will stretch and change form. The load imposed on the material will then be absorbed, and it will return to its original form and shape. Shape memory alloys, such as Nickel Titanium, can be polished to give very smooth finishes resulting in a reduction in drag as the air flows over it. There are disadvantages which hold up the development of shape memory alloys, which include the difficulty and the cost of manufacture. The main problem with the use of this material in aircraft wings is that it does not have very good fatigue properties, which one needs. A shape memory alloy is manufactured to the shape in which it will take when heat is applied to it. As the reactivity of titanium is high, the use of a vacuum during manufacture is common. Hot working is one of the methods used to create these types of alloy and is where the material is heated up to temperatures of 900oc and then shaped. Cold working is another method that can also be used, but comes with the disadvantage that the material need constant heat treatment due to work hardening occurring. The use of this material in winglets would allow the winglets to change shape depending on the flight conditions such as the relative airspeed of the aircraft. This would allow them to have the most efficient angle between them and the wing. A reduction in wing vortices would then be able to occur over each flight operation. The drag experience on the aircraft at each point would be minimised, in turn reducing the fuel consumption of the aircraft as less thrust is required to move the aircraft would decrease. The idea of the winglets flattening out during takeoff and landing is also being examined as the wing would produce more lift at the slower speeds. This means there would be a reduction of noise generated from the engines as less thrust would be required. Constructing a wing out of smart alloy materials has been look at as it could lead to several advantageous properties, such as weight saving and reduction in drag. This means that the wing could change shape during flight operations to make them more efficient. The wing surface would be continuous as there would be no gaps in between flap and the surface would be smoother as there would be fewer rivets needed. This would result in a reduction of drag generated from the surface of the wing. A reduction in weight could be seen from the removal of the hydraulic system needed to move the control surfaces of the wing at present. There has also been investigation into using the shape memory alloy for use in just the leading and trailing edges as a replacement for the traditional metal flaps. The overall result of using shape memory alloys to replace traditional wings would be better fuel consumption as there would be a reduction of drag and weight. Discussion Conclusion I recommend that there should be a continued development of composites within the airline sector. This will lead to the manufacture of composites which are strong enough to be used on the main structural parts of the wings, and which could also be used on other components of the aircraft. The more widely use of composites would also lead to a reduction of weight of the aircraft, making them more fuel efficient and more environmentally friendly. This would also be an advantage for the airline company as there would be a reduction in the amount of fuel needed resulting in reduced running costs.
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